Tim Eger is currently a Creative Group Head at The Richards Group in Dallas, Texas.

His resume includes work for clients such as Dodge, Southwest Airlines, Goodyear, Volkswagen, Domino’s Pizza, Popeyes Chicken, American Express, Microsoft, Old Navy, Jose Cuervo, Radio Shack, Activision, Coke Zero, Nike and Avocados From Mexico.

Tim has created campaigns that successfully launched Volkswagen’s first ever minivan, turned Domino’s pizza slump into the most profitable two years in the company’s history, and helped Dodge unseat their rivals, Mustang and Camaro, as the most sold muscle car for the first time in 50 years.

Tim’s work has been recognized at Cannes, The Clios, AICP, LIAA, FWA, The Effies, The Webbys, D&AD, MoMA, Fast Company, USA Today and the New York Times and has been featured in the past five Super Bowls. But do you think his three kids show him anymore respect for it?

Nope.

 

Freelance Group Creative Director
Saatchi, McCann, Fact & Fiction and others //  Sept 2022 – Present

The Richards Group
Creative Group Head //  March 2019 – Sept 2022

GSD&M
Group Creative Director //  July 2012 – March 2019

Crispin Porter + Bogusky
ACD/Art Director  //  October 2007 – July 2012

Various design and art direction gigs  //  Olden Days

U.S. Army
I was drafted into the Italian army (like all 18 year old male Italian citizens at the time) but had to politely decline as I was already in another country’s army. Standard dual citizenship snafu.

Education
University of North Texas  //  Visual Communication Design

Recognition

Choctaw Casinos & Resorts  – The Leaning Tower of Dallas
Communication Arts – Advertising Annual
National Addy – Gold

Popeye’s Chicken  – 12 Hour Drive-Thru
Clios – Gold – Out of Home
Cannes – Bronze
D&AD – Shortlist
One Show – Shortlist
Art Director’s Club – Shortlist

Popeye’s Chicken  – Emotional Support Chicken
AICP – Shortlist
Art Director’s Club

Avocados From Mexico  – Super Bowl 51 (Utopia)
National Addy – Gold

Avocados From Mexico  – Super Bowl 50 (Secret Society)
AICP Winner
Art Directors Club – Silver – Film
Art Directors Club – Silver – Writing
USA Today Top 10 Super Bowl Ads Ever
LIAA – Silver – Humor
LIAA – Silver – Writing
LIAA – Silver – Foods Category
National Addy – Gold
New York Festivals – Finalist
National Addy – Gold – Film

Popeye’s Chicken  – Virtual Drive-Thru
New York Festivals – Finalist

Avocados From Mexico  – Super Bowl 49 (Bounty of Earth)
National Addy – Gold – Integrated
National Addy – Gold – Film
National Addy – Silver – Internet Commercial
National Addy – Silver – Webisodes
National Addy – Silver – Online Film
A-List Awards – Bronze – Film
A-List Awards – Bronze – Online Film
CLIO Awards – Film Shortlist
Communication Arts – Advertising Annual
Cannes – Film Shortlist

Hilton Hotel  – View Finder
National Addy – Gold

RadioShack – Super Bowl 48 (First Draft Ever)
CBS 12th Ranked Super Bowl Spot Ever
Top 50 Super Bowl Ads Ever (#33) – Ad Age
D&AD Pencil
AICP Winner
Cannes – Bronze – Cyber
Cannes – Shortlist
Cannes – Shortlist
Cannes – Shortlist
ANDY Winner
AdAge #1 Super Bowl Commercial
Creativity’s Top 5 – Super Bowl Spots
USA Today’s Top 5 Super Bowl Spots
Jay Chiat Awards – "Special Prize" – Brand Reinvention
Jay Chiat Awards – Bronze – National Strategy
New York Festivals – Bronze
National Addy – Gold – Film
LIAA – Bronze – Integrated
LIAA – Finalist – TV
One Show – Merit – TV :30
One Show – Merit – TV :60
One Show – Merit – Integrated Campaign
A-List Awards – Bronze
Communication Arts – Advertising Annual

Barbasol
National Addy – Gold
National Addy – Gold
National Addy – Silver

L.L.Bean
Obie Silver – Outdoor

Domino’s – Times Square Tracker
One Show Interactive – Finalist
#2 on Creativity’s Top 5

Domino’s – Show us Your Pizza
Cannes – Shortlist – Creative Effectiveness
Cannes Lion – Bronze – Cyber/Integrated
Cannes Lion – Shortlist – Titanium
Clios – Silver – Content
Clios – Shortlist – Film
LIAA – Gold – Integrated Campaign
LIAA – Bronze – Digital
MIXX Awards – Gold – D.R./Lead Generation
#1 on Creativity’s top 5, July 2010
fwa site of the day
Cover story of Ad Age magazine

Domino’s – Pizza Proverbs
TheDieLine – #1 Package Design
ANDY awards – Shortlist

Volkswagen Routan Launch
Effies – Silver
Cannes Lion – Bronze – Cyber
Clios – Gold – Integrated
Clios – Shortlist – Interactive
LIAA – Bronze – Microsite
One Show Interactive – Finalist – Website
One Show – Finalist – Integrated
D&AD – In book – Integrated
Communication Arts – Advertising Annual
Spot featured on tbs network’s annual funniest ads episode
Three spots in IAG top ten most recalled ads list
fwa site of the day

Work featured in Archive, Fast Company, MoMA, USA Today, The New York Times, CA Advertising Annual, D&AD, and HOW Magazine.

Several agency of the year and digital agency of the year awards. Even an agency of the decade award, of which at least a small portion of the credit probably belongs to other people.